Building Families for Children – International Self-Care Day Instagram Post

BFC wanted to honor International Self-Care Day with a post that wasn’t just another inspirational quote, but something that felt grounded, thoughtful, and useful for their community of caregivers, volunteers, and supporters.

I created a swipeable Instagram post designed to both encourage and educate. The first slide featured a simple self-care checklist – realistic, doable steps to support emotional well-being. The middle slide offered a meaningful verse for reflection, and the final graphic wrapped it all up. The design used BFC’s expanded brand colors and clean visual structure to keep it consistent and calming. Paired with a caption that explained the purpose and history of the day, the post was a gentle, grounding reminder that taking care of yourself isn’t selfish.