by Kristen Carrasco | Jun 26, 2025 | Brand Strategy, Marketing Strategy, Messaging & Content
Passion about beliefs can be a beautiful thing, whether it’s what you eat, how you live, or what you hold sacred. Sometimes faith shows up in business not because it adds clarity or connection, but simply because the owner loves their beliefs and wants to share....
by Kristen Carrasco | Mar 29, 2025 | Brand Strategy, Company Culture, Messaging & Content
Let’s rip the Band-Aid off. Your business’s values? Your audience doesn’t care about them. Insert awkward silence here. Not really. Not in the way you probably think they do. Before jumping to conclusions, let me assure you I’m not saying values aren’t important. I’m...
